Annual surveys alone won’t help improve employee engagement – what to do differently in 2025
As a stand-alone tool annual employee surveys often fail to create meaningful change. What to do in 2025 to create a strong survey strategy.
Read MoreImproving employee engagement doesn’t need to be complicated.
The best way to figure out what your employees need? Just ask them.
Simple, clear questions that employees can respond to anonymously get honest feedback. And putting this honest feedback into action through your employee engagement strategy is the quickest way to build a happy and high-performing team.
Employee engagement surveys are your ultimate tool for measuring engagement because they provide a real-time pulse on workplace dynamics.
Engagement surveys provide a direct line of communication between employees and management, allowing you to understand your workforce’s satisfaction levels and identify areas for improvement – quickly and effectively.
Surveys help in recognising potential burnout and addressing concerns before they escalate, contributing to a healthier work environment. And by acting on survey feedback, you will demonstrate a commitment to your employees’ wellbeing and shaping a positive workplace culture.
Survey length is dependent on many factors and there really isn’t a right or wrong answer. As a rule of thumb, for optimal employee engagement survey participation and meaningful insights, aim for a survey length of 25 – 35 questions.
This balance ensures a comprehensive understanding of employee sentiments without overwhelming your employees. Shorter surveys increase completion rates and encourage candid responses, while still providing valuable data for actionable improvements.
To craft an effective employee engagement survey, it’s important to address the five key drivers of engagement.
Incorporating questions that delve into an employee’s sense of purpose, acknowledgment of their efforts, wellbeing, work-life balance, trust in leadership, and opportunities for professional development is essential – because by covering these pillars, your survey will capture a holistic view of the workplace experience.
This comprehensive approach also ensures a nuanced understanding of factors influencing engagement, enabling your organisation to tailor strategies for a more fulfilling workplace.
Keeping in mind these practices will help you to craft an employee engagement survey that yields valuable insights!
Did you know Stribe’s current average survey response rate is 82%?
We’re very proud to work with leading UK employers on building better workplaces. Hundreds of organisations have used Stribe to reach their goals in areas such as employee engagement, wellbeing, and turnover.
No matter what industry you’re in, you can easily customise Stribe to fit with your people strategy. With multiple engaging communication and survey channels on the Stribe platform, you’re able to reach your people wherever they work – no matter how near or far.
About the author
Lucy Harvey, COO at Stribe, has 11+ years’ experience in purpose-driven leadership roles across health, wellbeing, internal communications, employee engagement, and marketing. She is passionate about creating workplaces where people are happy, fulfilled, and feel comfortable and safe to talk.
As a stand-alone tool annual employee surveys often fail to create meaningful change. What to do in 2025 to create a strong survey strategy.
Read MoreFollow our step-by-step interactive demo to see how easy it is to create an employee engagement survey with Stribe.
Read MoreBenchmarking questions and data in employee surveys helps you understand how you are performing relative to other organisations.
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